About the Role
Skill IT Education is hiring a Digital Marketing Manager to own our marketing end to end.
You'll handle all of our marketing programmes — campaigns, content, our online presence and lead generation — across our Cyber Security, SOC, AI & ML, Data Science and Data Analytics programmes.
This is a full-ownership role: you'll plan what we run, execute it, and be accountable for the leads it brings in for the sales and admissions team.
What You’ll Own
- Campaign Planning & Execution — Plan and run digital marketing campaigns across channels (paid, social, search, email) for all five programmes.
- Content & Creative — Own content and creative for programme promotions, working with the academics team to keep messaging accurate to what we actually teach.
- Website & SEO — Manage the website's content, SEO performance and ongoing improvements alongside our web/dev resources.
- Lead Generation — Run campaigns that generate qualified enquiries and hand them off cleanly to the sales and admissions team.
- Performance Reporting — Track campaign performance and marketing spend, and report results and learnings to leadership.
What We’re Looking For
- Proven experience running digital marketing campaigns — paid, social, search or email.
- Comfortable owning a marketing programme end to end, from planning through to reporting results.
- Familiarity with SEO and website content fundamentals.
- Data-driven — comfortable tracking performance and adjusting based on what the numbers say.
- Strong written communication for ads, content and campaign messaging.
Why Join Us
Skill IT Education is growing quickly across Cyber Security, AI, and Data programmes — join a small, fast-moving team with real ownership over how we reach new students.